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We Are the People

New York, Washington DC, United States

by Kevin Mckeon

Published November 2024

The broad-stroke view documenting large crowds at Black Lives Matter protest marches is only a small representation of what occurred and, as such, a misrepresentation. We Are the People is not merely a “documentation” of the events, but seeks to tap into the deeply personal, very human side of what has transpired since the killing of George Floyd. Every movement is made up of thousands of individuals and individual moments. Marching with fellow protesters, I witnessed anger and frustration, but also moments of joy, love, community, heroism, and beauty. Black Lives Matter is the movement, but these are the people.


Kevin Mckeon


After three decades as an award-winning advertising creative director and writer in New York, Kevin McKeon turned his deep curiosity and love for compelling stories to documentary photography full-time in 2018. Kevin seeks projects that can open minds and have a positive impact. Projects include exploring unexpected interactions between strangers sharing benches along Coney Island’s boardwalk, marching with and documenting the Black Lives Matter marches throughout NYC and Washington DC, and capturing the working lives and strong community of Black rodeo cowboys in Southeast Texas.

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